What a website says about you
Expert advice on how to improve an adviser’s website
Financial advisers should not let promoting their business fall by the wayside, even if they are not sales people.
Read a MarketWatch article called, “What a website says about your financial adviser’s trust, likability, and care” that extensively quotes Mike Byrnes, President of Byrnes Consulting, LLC.
It his article, Mike answers the following questions:
- Why advisors have issues with marketing?
- Why a website should have a personal touch?
- What are the multiple avenues to establish credibility?
- What makes sense for the ‘about me’ page and why?
- How advisers can appear to be more relatable?
- What is good video advice for the biography page?
Need help with improving your website strategy? Talk to Byrnes Consulting for assistance.
