Here are highlights from an article written to establish how social media builds credibility, trust and relationships. Social media... 1. is not a fad 2. is built on the Web 2.0 model 3. isn’t for everybody – but most target mar
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Always gather knowledge about clients
The better you know your client relationships, the more successful your firm will be. Map out a plan to conduct qualitative and quantitative research, using: • online surveys • printed surveys • 1-on-1 interviews over the phone • 1-o
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Looking to grow your business?
Ten tips aimed at increasing sales effectiveness. 1. Provide a solution. Don’t push a product or service, especially if it’s not needed. Match demand with a product or service that your clients do not just want, but they need. Become indispens
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