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Archive for March, 2010
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Avoid common business planning mistakes
Business planning don’ts Don’t just keep your plan in your head Putting your plan on paper helps you hold your business accountable define your strategies and prioritize major initiatives identify metrics for success Don’t
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What was your favorite Super Bowl ad?
If you were one of this year’s record-setting 106.5 million Super Bowl viewers, I am curious to read what you thought was the best TV commercial and why. Bud Light won in my opinion It has an amazing brand, yet it frequently reinvents itself
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Business lessons from Tiger Woods’s press conference
By now you have probably seen Tiger’s February 19, 2010 prepared address. What were your overall impressions and what public relations lessons can be learned? From a business standpoint, Tiger Wood’s public address gets a “C-” in my book.
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Ten online best practices
Website advice from Byrnes Consulting Font choices should make content easy to read. Use font properties like color, size and style as variables to work with. (e.g. If your target market(s) include older generations, increase the font size.) Wh
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Ten benefits of a super brand
A strong brand… helps prospects become aware of products and services, often making the first impression in a long lasting relationship lowers marketing expenses, as less marketing is needed to identify new clients lowers sales expenses, as
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